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News :: Environment

CALIFORNIA SAFE SCHOOLS - KIDS GET MORE THAN CALCIUM FROM MILK! WWW.CALISAFE.ORG

CALIFORNIA SAFE SCHOOLS PROMOTES STUDENT SAFETY!
Students Get More Than Calcium from Milk
New Milk Cartons Deliver Safety Message


(Los Angeles, CA) Today in Los Angeles, the California Safe Schools Coalition and
Los Angeles Unified Boardmember David Tokofsky, were joined by political leaders,
educators, and children's health advocates as they unveiled new milk cartons that
deliver important safety messages to kids. The messages: "Be Bright Wear White
at Night", "Wearing a Bicycle Helmet is a Brainy Idea" and "Don't
Feed Pests Use Trash Bins" are the first images to be released.

California Safe Schools Coalition is nationally recognized for their success in
eliminating health threats in schools. For this effort California Safe Schools teamed
with famed illustrator Michael
Bruza for these innovative messages.

"This safety campaign is an extension of our concern for children's safety.
We are confident all of these messages will prevent injuries, " said Robina
Suwol, Executive Director of California Safe Schools Coalition. Referring to the
carton that reads, "Don't Feed Pests Use Trash Bins" Suwol explained,
"The more students and teachers keep their school site clean the fewer pests".

"Every lunch hour of every school day, our kids see these milk cartons,"
said Tokofsky. "Why not use the space to reinforce messages that might make
a difference in some young lives."

Founded in 1998, California Safe School Coalition was the force behind Los Angeles
Unified School District groundbreaking Integrated Pest Management (IPM) Policy,
whose preamble includes the "precautionary principle" . IPM uses low risk
methods to eradicate pests. This policy led to California's Healthy Schools Act
of 2000, and has become a model for school districts and communities nationwide.

Driftwood Dairy is the milk provider. The new cartons will appear in LAUSD cafeterias
immediately. For more information on the California Safe Schools Coalition, or to
view the milk carton safety images, please visit www.calisafe.org


For more information, contact:
ROBINA SUWOL
EXECUTIVE DIRECTOR
CALIFORNIA SAFE SCHOOLS (COALITION)
BOX 2123
TOLUCA LAKE, CA 91610
schoolipm (at) yahoo.com
 
 


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